Tips for artists
No gatekeeping, I’m here to help.
Elevate your Art Fair Booth with Furniture
Booth furniture is one of the most overlooked tools in an art fair setup—and one of the most powerful when done well.
TAP: Artist Roundtable
In this 45 minute call, we will have a casual chat, opening the floor to participants of The Artist Project (TAP) to discuss their experience and ask questions of other artists.
Exhibition Labels Made Simple
Alissa Sexton is a former gallery director who now provides 1:1 coaching help to working artists looking to better their careers. This article shares how to create a simple wall label for an art exhibition.
What Drives Buyers?
What drives someone to collect art in 2025? Beyond aesthetics, collectors are influenced by psychology, from the reassurance of social proof to the urgency of scarcity and the power of storytelling. Alissa explores how artists can use these principles to communicate value, connect with buyers, and build thriving creative businesses.
What to bring to an art fair
You’ve probably already figured out what artwork to bring, to make the best use of your booth space. On top of that, you’ll need other items for hanging, and to make your stay more comfortable during your time selling. Here is my list of what to bring.
Do you really NEED an email newsletter?
As artists, you already have SO MUCH to do! Let’s investigate whether you NEED the email list everyone keeps talking about.
Overcoming 'Imposter Syndrome' as a fine artist
This article provides five tips for working professional artists to overcome imposter syndrome, a psychological pattern of self-doubt and fear of being exposed as a fraud.