A professional online presentation sets the tone for your artistic business.

My goal is to provide an economical option for artists to own and manage a website that is appealing to clients, curators, and galleries.

This page will help guide you through the steps of helping me build your new website. If you haven’t yet contacted me about building a site for you, I’d love to help! Contact me here. See examples of my previous sites.

If you have already purchased your website package through my website or through an invoice, the next step is to send me your information.

step one: info gathering

 step two: send images

  • ‘flat’ images of artwork in jpeg format
    - minimum 1000px wide, maximum 2500px wide.
    - ‘key’ images for wide banners should be at least 2500px wide
    - file size should be between 500kb and 2mb per image (images higher than 2mb might slow down your site)

    images should NOT have watermarks

    images should be cropped to the edges of the artwork (no slivers on the sides) and be bright, properly levelled and in the correct colours. If your images require photoshopping to improve them, I’m happy to provide that service as well, some times there is an additional cost depending on the scope.

    if possible, include titles and sizes on the images. This can also be done on iPhoto shared album - add the title and size of the artwork as a comment.

    Your website package dictates quantity of photos that can be sent.

  • include headshot of the artist, or image of artist at work in studio (a few options are nice!)

    image of workspace (studio shot, image of paint, camera equipment, brushes, splattered studio floor, etc)

    clear, quality images of your artwork

    e-commerce sites have the ability to add multiple detail shots for each available artwork

    Your website package dictates quantity of photos that can be sent.

  • Choose the most convenient option:

    • Dropbox link to alissa@alissasexton.com

    • Google Drive link to alissa@alissasexton.com (at times I will send you a google drive file to fill)

    • WeTransfer link to alissa@alissasexton.com

    • Create an iPhoto shared album (not preferred as title information never comes through)

step three: technical stuff

Connecting your existing domain: email me your login info for GoDaddy or wherever you bought your domain, and I’ll patch the new site over. If the domain has been connected through an unusual third-party company, I am sometimes not able to provide this service. Usually I just connect your existing domain to Squarespace. You are also able to transfer your domain to Squarespace (so you have all services in one place), but please know this method requires your website to be down for typically 2-7 days.

Connecting social accounts: I prefer you to go on Squarespace and log into Facebook and Instagram accounts directly, so I don’t need your passwords. I can walk through this over the phone, or read this.

Connecting Email newsletters: If you have an existing email newsletter service, please send me the details. Otherwise, I would recommend we set up Squarespace Campaigns.

step four: learn and launch

Custom websites include a 30 minute zoom call to launch your site.

When the initial design is complete, we will get on Zoom together and sign up for the correct Squarespace plan, and connect your domain. This way, I’m able to pass on my discount for the subscription plan. Click for Squarespace fees, I recommend the Core plan.

Book your launch call

Website process:

1. Book a discovery call (or skip to step 3)

2. Invoice sent for 50% deposit, or purchase lower-priced website offer with a single payment. Check for offers.

3. Fill out the website onboarding information here.

4. Website first draft delivered within 1 week of receiving all onboarding information and images

5. Invoice sent for 50% final payment if paying in 2 instalments

6. After edits are complete, final draft delivered

7. Website launch call (30 minutes)

Websites usually take 1-3 weeks to first draft depending on workload, AFTER you’ve sent all of your content. Once I am finished the site (or almost there), I transfer ownership of the site and send you a tutorial video on how to make changes to it.